[Free Webinar]

Best Practices for the Modern Marketing Org:

Register Today

Date: Tuesday, June 18, 2019

Time: 11am EST/4pm GMT

Duration:  1 hour


Lieu has more than 16 years’ experience in strategy, marketing, and advertising across APAC, EMEA, and North America. In her current role as NewsCred’s Vice President of Strategy and Creative Services, she develops the frameworks and workshops for client success in both content marketing and integrated marketing.

The best marketers are masters of reinvention.

Faced with shifting market dynamics, new challenges of brand building, and decreasing budgets, today’s modern marketing orgs are shifting their strategy: aligning stakeholders and orchestrating integrated campaigns to efficiently create consistent experiences across multiple channels.  

But how much of it is hitting the mark? And how can we be sure we’re delivering a unified experience across the entire customer journey?

In this webinar, NewsCred’s VP of Strategy & Creative Services, Lieu Pham, and Director of Product Marketing, Anthony Aiosa, will demonstrate why integrated campaigns are worth investing in, challenge brands to revisit their campaign model through a series of best practices, as well as provide resources for planning (and executing!) your next integrated campaign.

Reserve your spot to learn:

Best Practices for the Modern Marketing Org: How to Plan, Execute, & Architect Integrated Campaigns

Why brands should invest in integrated campaigns now


The 6 elements to a truly integrated campaign


NewsCred's approach to planning, architecting, and executing integrated campaigns

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 About Your Hosts

  1. Why brands should invest in integrated campaigns now
  2. Six Elements to a truly integrated campaign
  3. NewsCred's approach to integrated campaigns

Lieu Pham

VP, Strategy & Creative Services

NewsCred

How to Plan, Architect, & Execute Integrated Campaigns

Learn why hundreds of the world's leading brands run NewsCred

© NewsCred 2019. All rights reserved.

Anthony Aiosa

Director of Product Marketing

NewsCred

Anthony has 8 years of concentrated marketing experience across brand, content, & product, spanning both global enterprise & scaling SaaS organizations. In his current role as Director of Product Marketing, Anthony supports NewsCred’s own marketing efforts to evangelize and champion integrated marketing through leading technology.